Soulou

I led the end-to-end UX/UI design for a wellbeing-focused mobile app that encourages users to engage in small acts of kindness and self-reflection, fostering a compassionate community.

Key Contributions:

– User Research & Analysis: Conducted market analysis to understand user motivations and pain points, informing the design strategy.
– User Flow & Wireframing: Developed intuitive user flows and wireframes for core features, including deed inspiration, posting, reflection notes, and community engagement.
– Interactive Prototyping: Created high-fidelity prototypes to visualize the user journey and facilitate usability testing.
– UI Design: Crafted a calming and accessible visual design, emphasizing simplicity and ease of use to enhance user engagement.

The final design delivers a seamless and supportive user experience, aligning with the app’s mission to promote personal wellbeing and community connection.